Glossary
We’ve curated a glossary of terms regarding all things writing and publishing related. From commonly-used terms to abbreviations, our glossary will guide writers and people starting out in publishing, to cut through the jargon and gain a better understanding.
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Indexing
Creating an ordered or alphabetical list of subjects/topics or names, giving the page number(s) of where it is referred to in the main text of the book.
Marketing
Involves creating strategies, promotional and preview material (including BLADs) for sales teams to use, organising advertising and representation to the intended market and distribution channels including booksellers. It can involve social media campaigns.
Read and Review
Where an editor reads and assess your text, so they can then advise you on how to proceed in the editing process.
Search engine optimisation
Increasing the visibility of a website so that it achieves a higher ranking in search engine results. This can involve incorporating the keywords that people are likely to type in when searching online into the content and coding of the website, so that search engines are more likely to index it.
Twitter
Social networking service that allows users to post messages of 140 characters on a feed that others can follow.