Glossary
We’ve curated a glossary of terms regarding all things writing and publishing related. From commonly-used terms to abbreviations, our glossary will guide writers and people starting out in publishing, to cut through the jargon and gain a better understanding.
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Sales
Involves using promotional and preview material to sell the title to bookshops and online retailers so that they will stock it.
Sales tracking
Sales of individual titles can be monitored daily through online sales tracking tools such as Amazon Vendor Central or Amazon Author Central. Nielsen also provides print book sales data.
Search engine optimisation
Increasing the visibility of a website so that it achieves a higher ranking in search engine results. This can involve incorporating the keywords that people are likely to type in when searching online into the content and coding of the website, so that search engines are more likely to index it.