Glossary

We’ve curated a glossary of terms regarding all things writing and publishing related. From commonly-used terms to abbreviations, our glossary will guide writers and people starting out in publishing, to cut through the jargon and gain a better understanding. 

Saddle stitch binding
Securing pages through stitches or staples in the spine of a book or booklet.
Sales
Involves using promotional and preview material to sell the title to bookshops and online retailers so that they will stock it.
Sales tracking
Sales of individual titles can be monitored daily through online sales tracking tools such as Amazon Vendor Central or Amazon Author Central. Nielsen also provides print book sales data.
Sans serif
A style of printing letters with all lines of equal  thickness and no serifs. Sans faces are less easy to read than seriffed faces and they are rarely used for continuous text, although some magazines use them for text matter.
Scatter proof
A scatter proof is usually a large sheet (either A1 or A2) which only shows images for colour approval.