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What are the publicity and marketing techniques a poet can employ? Sophia Blackwell runs through the options in this extract from the Poetry Writers...
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Marketing campaigns (incl. social media)
From postcards, flyers, branded mugs and key rings to bespoke bath bombs, sweet treats and personalised tote bags, read this section to find out how you can ensure your promotional materials always compliment the book product you’re trying to push.
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Hollie from Novel Tours shares her top tips on how to get your book the attention it deserves. For more articles on marketing and the publishing...
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16th July 2025
In this extract from his article for the Writers’ & Artists’ Yearbook 2026, Tom Tivnan highlights the main driver of fiction’s golden age: the...
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16th July 2025
In this extract from her article for the Writers’ & Artists’ Yearbook 2026, Rosie Hewlett describes two key ways in which authors can make the...
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2nd October 2024
In this extract from her article for the Writers' & Artists' Yearbook 2025, freelance book publicist Hannah Hargrave reveals how it’s never too...
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Bestselling author S J Watson offers his three top tips to help build your writer's profile.