Careers in Publishing: Marketing & Publicity

Have you ever considered a career in publishing? Do you want to find out more about what working in the marketing and publicity strand of the industry could look like?

It's all very well making a book. But how do you get a book into the hands of its readers? Marketing and publicity are all about getting a book to the reader, from designing creative social media and advertising campaigns to organising speaking events for an author to getting newspaper coverage for the latest title. In this session we will be bringing together publishing professionals who work across marketing and publicity. Our panellists will offer insight into the difference between marketing and publicity, the many roles available in this space, what skills you need to develop to work in book marketing and publicity, and how to make your first steps in the industry. They'll look back at their respective career journeys so far, and take the time to answer your questions. To accompany the session, you'll receive digital takeaway materials which, we hope, will serve as an inspirational and practical resource when it comes to considering a career in one of the most varied and creative industries within the Arts, whatever your skill-set.

Join us online on the evening of the 24th February to start your journey.

Schedule

Tuesday 24th February

6:30pm - Introduction

6:45pm - Panel begins

7:45pm - Q&A begins

8:00pm - Event ends

Event exclusives

On top of the opportunity to hear from the publishing professionals on our panel, all attendees can expect to receive digital takeaway handout materials. Discount codes on Bloomsbury titles on the writing and publishing process will also be circulated to attendees. This masterclass will be online via Teams. It will also be recorded so if you are unable to attend live, you'll be able to catch-up and access the recording for up to two weeks after the event has taken place. 

Joining Link: Careers in Publishing: Marketing and Publicity | Meeting-Join | Microsoft Teams

You can download Teams free on your computer, or join via the web: https://www.microsoft.com/en-ww/microsoft-teams/download-app 

PREP:

We’d really recommend watching the headline video on our resources page to give you an overview of the publishing industry, here: https://www.bloomsbury.com/uk/connect/about-us/bloomsbury-institute/ 

We’ll also be recording the session, which we’ll make available to you to watch for two weeks after the event itself.